At first blush, it looks like a TF2 ripoff. Look at that guy. He looks like they took the TF2 heavy, stuck the TF2 soldier’s helmet on him, and crammed the TF2 spy’s cigarette in his mouth. What, no eyepatch?
Art design aside, it’s a 3rd person multiplayer shooter and it’s apparently going to be free, supported by “advertising and micro-transactions”, which I assume means in-game ads and the ability to buy upgrades and character tweaks (ah, there’s the eyepatch!).
You can tell they’re already a little defensive, as in the rundown of game elements, this line appears:
Idea to do a cartoon Battlefield dates back to Battlefield 1942, Lars Gustavsson envisioned something like BFH
Okay! Easy! Actually, If you really read the details, it doesn’t sound like it’ll play much like TF2 at all, it just looks like the current art design maybe takes a cue from TF2. (Not that I can point fingers — I’m outright stealing TF2′s art for my comic.) At any rate, I’m not much of a fan of 3rd person shooters, but it’s still something to keep your eye on, especially the fan reaction.